Modu is an audio platform for young creatives to discover, mix, and share music. Kutzpa built a diverse visual identity for both the platform and their creator users. Modu as a platform is sturdy, modern, clean, and easy to understand. Modu Creators are represented with an artist’s signature, highlighting their unique sound.

Kutzpa delivered a branded visual identity and motion identity driven by the movements of music: dial, rise, scale, pulse, distort, and modulate. We also built brand guidelines and a series of marketing graphics to launch the new identities.