Curio
Curio is a startup learning platform designed for curious, chaotic minds. As a startup, they were looking to gain traction with new users and establish a brand position in the EdTech market. To achieve this, we distilled their core brand purpose into the following message: “Learning can be messy, and that's okay, as long as it's your way.”
The creative direction is rooted in Curio’s values: handcrafted, textured, swirly, and playful. Kutzpa delivered a visual brand identity including a variable logo suite, colors, typography, photography, illustration, and motion. We also built brand guidelines, social content samples, and video marketing to announce the launch.
Curio
Curio is a startup learning platform designed for curious, chaotic minds. As a startup, they were looking to gain traction with new users and establish a brand position in the EdTech market. To achieve this, we distilled their core brand purpose into the following message: “Learning can be messy, and that's okay, as long as it's your way.”
The creative direction is rooted in Curio’s values: handcrafted, textured, swirly, and playful. Kutzpa delivered a visual brand identity including a variable logo suite, colors, typography, photography, illustration, and motion. We also built brand guidelines, social content samples, and video marketing to announce the launch.
