videos that educate, engage, and inspire

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it's what the people want

Educational videos are the #1 use case of video marketing.  Why? Because education breeds trust - your customers don’t know who to trust anymore if everyone keeps lying. When videos are based in research and are designed to make things make sense, people get it. People want it.

Kutzpa's the best partner for your video project because we're the only animated studio led by globally award winning education and design experts. We're backed by 13 years of studying how people think, learn, and remember. When you hire us, you work directly with us, no subcontractors, no middle-men. Just our full attention and expertise on every project!

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Company Overview

Increase web traffic & lead generation

A company overview video captures who you are, what you do, and what makes you different from everyone else.

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Abstract Concept

Establish credibility & build awareness

Not everything you need to communicate is tied to a product. Video can bring clarity to big ideas, like how something works, why it matters, or next steps.

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Product Promo

Drive product sales & adoption

Whether it’s a new feature for an existing product or something brand new to the world, marketing with a promo video makes it easy to get people excited and informed—fast.

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Mini-series

Compound organic audience engagement

Perfect for when one video isn’t enough. A mini series lets you dive deep with multiple short, focused episodes. Great for onboarding, rollouts, and educational materials.

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Founder's Story

Root your brand in real experience

This is your origin story. What sparked the idea, what keeps you going, and what makes your team different? A founder’s story adds heart and human connection to your brand.

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Brand & Identity

Strengthen brand recognition & differentiation

Show the world who you are! With a brand and identity video, you share your personality and purpose in a way that leaves a lasting impression.

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Custom

Need a little something different?

We taken on projects of all shapes and sizes, and love those that don't fit easily in boxes. If you have a unique context or audience, we can help you make it make sense.

FAQs

Kutzpa is the only explainer studio led by globally award winning education and design experts. When you hire us, you work directly with us, no subcontractors, no middle-men. Just our full attention and expertise on every project!

The easiest way to get started is to simply get in touch and let us know what you’re looking for. If it feels like a good fit, we’ll provide a formal proposal to show just what we can do for you. Once the proposal is approved, we’ll send along a Video Services Agreement with an initial invoice for 50% of the project total. We’ll also provide a creative brief for you to complete and then schedule our kick-off call.

We specialize in 2D explainer videos, which are short engaging videos that break down topics in a few minutes or less. Educational videos are great for company overviews, product promos, mini-series, founders stories, abstract concepts, and other custom ideas.

Cost depends on a variety of factors including video length, style, and complexity. To give you a general idea, a single, custom 2D animated video typically runs between $22,000 - $36,000. Looking to produce a series of videos? Love it! We’re always ready to discuss package pricing to consolidate costs.

Audience attention spans aren’t getting any longer. For that reason, we try to keep our videos as succinct as possible usually 30 to 120 seconds while still conveying all the necessary information. Making something digestible means we can’t always cover every single marketing bullet point. And that’s okay. The videos we make are often meant to give viewers just enough information to entice and get them interested in taking the next step.

Our design process involves discovery, concept development, design, revisions based on feedback, and finalization. While no two projects are the same, we average a 6-8 week turn around for 60s of animation (based on speed of client revision and feedback).

We value your feedback and collaborate closely to ensure you're happy with the final design. Our process includes 3 revision points; storyboarding, style frames, and production, each with 3–5 days for review and a feedback call. We keep moving forward, layering approvals so we never get stuck in revision loops.

You do! Clients retain the rights to the final video(s) in the requested format(s). Kutzpa retains rights to all editable or working files. The full copyright details are outlined in our Video Services Agreement.